The aesthetics of my brand are primarily influenced by my overall visual design style, simple yet Dynamic approach in design that embodies enough complexity yet articulates the visual's simplicity. The brand has a casual, friendly tone of voice. The dynamic visual elements represent my interests and skills using a limited color palette with purple as the primary color which adds a spark of fun, along with the contrasting black and beige to balance out formality and casualness. In addition to a single bilingual typeface, and simple shapes highlighting my main interests in graphic design including: Motion Graphics, Editorial Design and Branding, These elements could be animated or arranged dynamically in multiple ways depending on where they will be used.